Social Media Strategist

Arlington, VA – USA

Job Type




Inspire is the world’s largest and fastest growing health community. With over 10 million annual users, patients and caregivers can discover a unique type of health and wellness support. Inspire ( also accelerates medical progress by connecting patients with researchers and physicians working to discover breakthrough treatments.


The Social Media Strategist will play a key role on the Marketing team and in the company, developing and overseeing execution of social media strategies that drive traffic, membership and other company goals. Ideal candidates will have 8+ years of related experience and possess the ability to work with team members to define and implement social media strategy to advance this growing, purpose-driven organization.

Qualified applicants will ideally be in –or able to periodically travel to– the DC metro area; a remote work option is available. 


  • Work closely with marketing team, including content marketing, PR, design and digital marketing staff, and others across the company to create and execute a social marketing strategy
  • Develop social media marketing campaigns to drive traffic and membership
  • Set up, manage and track paid social media campaigns
  • Identify platform-specific content ideas and manage and approve all social content
  • Manage editorial calendar in concert with social media and marketing department; provide weekly updates on activity
  • Write content and edit content written by others
  • Perform social listening and identify relevant content ideas
  • Serve as project manager for all related initiatives
  • Track, analyze and report on analytics
  • Track social media budgets and optimize performance


  • 8+ years of social media experience working with large companies (ideal candidates will have a mix of marketing agency experience and experience managing social media embedded within an organization).
  • Proven ability to implement and manage various social media channels, platforms and campaigns
  • Strong social media and content/digital creation skills
  • Experience with social media content management systems, as well as social media monitoring and analytics tools
  • Strong strategy skills, with experience advising leaders on social strategy
  • Strong analytical skills, with significant experience reporting on analytics and pulling actionable insights from data
  • Highly collaborative, and skilled at working with various colleagues across a marketing team and company
  • Expert project management skills with high attention to detail
  • Excellent verbal and written communication skills


  • Collaboration and effective working relationships with colleagues
  • Resourcefulness and a results-oriented approach
  • Passion for growth
  • Enthusiasm about working creatively in a fast-paced environment
  • Passion about the intersection of health and technology 
  • Empathy for patients and caregivers

What Inspire Offers:

  • Very competitive compensation and benefits
  • A flexible work environment, with remote work option
  • An innovative and collaborative work environment